Page in extremis - Communication Agency - Digital

This year, Paris will welcome the 45th ASECAP Study and Information Days.

On the occasion of this expected event, the logo and the visual identity of the event website will convey the lively colours of France.

The ASECAP Days will be the occasion for high-level panellists representing toll road infrastructure operators, as well as other modes of transport, and EU policymakers to discuss the various developments for the decarbonization of transportation.

The two-day discussions will be marked by political and technical sessions about subjects falling under the responsibility of ASECAP’s various Permanent Committees (COPERs) affecting infrastructure financing, safe movement and smart mobility.

On the first day of discussions (Tuesday 30 May) the different developments for the decarbonization of transportation, as well as the finance tools for the new mobility needs and trends for the infrastructure of the future, will be examined from a political angle.

Furthermore, three policy sessions will be dedicated regarding the state-of-the-art on EETS, the smooth transition to more innovative, safe and efficient ITS solutions and road maintenance to provide road infrastructures offering the highest standards of safety.

Two technical sessions and one marketing session will mainly shape the second day (Wednesday 31 May). Experts will make presentations on subjects falling under the reduce of CO2 emissions and the digitalisation of motorway sector.

Finally, as a closing session, the EU and the US will discuss the current and future key challenges for the toll industry.

You will find the two-day conference programme on the event website.

The ASECAP days website, the Reets and the EETS web platforms are all developed by the ASECAP communication’s team in close collaboration with the communication agency, Page in extremis.

Page in extremis turns brands into valuable assets and ensures the alignment with their strategic objectives.

The communication agency proposes four integrated communication services:


1) The definition of a “brand strategy” aligned with the development strategy of your organisation.

2) The creation or relooking of your visual identity aligned with a new brand strategy and supported by easy to use guidelines.

3) The improvement of your “Communication Programme” by incorporating integrated communication campaigns, memorable events, great publications and innovative digital solutions.

4) The creative development and production of innovative printed and digital communication tools.

Interested in partnering with Page in extremis?

Based in Brussels, the communication agency makes associations brands conversational, helps organisations manage their communities, engage with their stakeholders and convey their messages.

For more information:
http://www.asecapdays.com
http://www.inextremis.be
http://www.inextremisbranding.be
http://www.inextremisdigital.be

Why is Storyboarding essential before developing an animation?

A storyboard works like the blueprint of the architect. During the storyboarding phase, you can identify most errors related to the narration, media, and other relevant details.
Storyboarding is crucial for four mains  reasons:

1) The storyboard allows checking if the concept work.  The storyboard determines the direction the animation is going to take.

2) While creating the storyboard, you can write and test impactful punch lines and dialogues.

3) Will the action work? Storyboards contain notes that give a whole idea of how the animation would flow in its entirety.

4) For complex animations, to avoid over budget, it is better to have an approved storyboard before entering the production phase of the project.

Page in extremis has developed numerous video for several European organisations and institutions such as the European Union Agency for Railways

The mission of the European Union Agency for Railways is: “Making the railway system work better for society.”

The European Union Agency for Railways has selected the communication agency, Page in extremis, as a strategic partner for ensuring a stronger alignment between the messages developed by the Association and their digital expressions.

Page in extremis is a strategic communication agency, involving an experimented multidisciplinary team, building brands and strengthening reputations for leading corporations, institutions and associations.

Located in Brussels, Page in extremis is a communication partner who can translate your communication needs into effective communication media, to offer you specialised services going from corporate and institutional branding to the development of digital and classic media and to give a clear idea of who you are.

More information:
http://www.inextremis.be
http://www.inextremisdigital.be
http://www.inextremisbranding.be

The European Banking Federation website is an example of best practices in digital strategy development and implementation for European Associations.

The rebranding of the European Association has taken into account the specificities of the digital world to maximise the visual impact of the brand on the new media.

The result is a website rich in colour with high visual effects helping to communicate the new modern and leading character of the management team.

The European Banking Federation (EBF) is the voice of the European banking sector, uniting 32 national banking associations in Europe that together represent some 4,500 banks – large and small, wholesale and retail, local and international – employing about 2.1 million people.

The communication agency, Page in extremis signs the design of the EBF website.

Page in extremis has realised major web-based communications projects for many well-known European institutions and associations.

As a leading communications agency, their online projects set the standard for digital communications in the European public affairs space.

More information:
www.inextremisdigital.be
www.inextremis.be
www.inextremisbranding.be

Discover UNEP in EUROPE 2016 Year in review!

The year 2016 in review gives you a flavour of what the UN Environment Programme is doing in the pan-European region. This online publication invites you on a white journey through 12 initiatives UN Environment ran this year in Europe.

UNEP hopes that some of their latest success stories will trigger your desire to work together with them for a more sustainable Europe.

2016, said Jan Dusik,  Director, Europe Office, UN Environment “has been a busy year with many promising seeds planted in our region: a first inventory on industrial soil pollution undertaken in Serbia, new air quality monitoring stations opened in Bosnia, a first and firm pan-European commitment to the Global Goals, or the entering into force of the first Caspian Sea Protocol, to name but a few. All these successes prove the unprecedented commitment of Europeans to the environmental cause and hold great potential to be scaled-up and replicated in other cities and countries”.

The online publication is the result of a collaboration between the communication team of UNEP in Europe and the communication agency, Page in extremis.

Based in Brussels, Page in extremis is a communication agency that makes brands conversational. We help organisations manage their communities, engage with their stakeholders and convey their messages through innovative digital tools.

For more information:

http://unepineurope.org/year-in-review-2016/

http://www.inextremisdigital.be

http://www.inextremisdigital.eu

http://www.inextremis.be

How to use digital solutions to enhance and promote your next event?
First, divide your digital communication campaign into three parts: BEFORE, DURING and AFTER EVENT.  Content diffusion throughout these timeframes must be planned to keep the attention of your audience.
Here is a series of actions for your digital campaign you could make.

BEFORE:
- Brand your event and your digital campaign.
- Develop a set of teasers.
- Build the hub of your digital campaign — either includes updates to your existing site or create a microsite.
- Select social media platforms used by your target audience.
- Send comprehensive branded emails by your email databases.

DURING:
- Use your social media platforms to update content, share timings, news, photos, interviews and quotes, promote sponsors and key delegates.
- Go live: stream keynote speakers, seminars and talks with attendees.
- Create a social media wall to display tweets, promote the event hashtag, generate buzz, encourage engagement.

AFTER:
- Thank your attendees, sponsors, key speakers, delegates and, ask for feedback.
- Reuse content into tweets, Facebook posts, blog posts, email newsletters, imagery, infographics, video.
- Measure your event impact by analysing your social media metrics.
Whatever your actions may be, your digital campaign must be thoughtfully developed.
Interested in a digital approach for your event?
Based in Brussels, Page in extremis is a communication agency that makes brands conversational. The multidisciplinary team helps organisations communicate with their stakeholders and convey their messages through digital solutions.
For more information:
http://www.inextremis.be
http://www.inextremisbranding.eu
http://www.inextremisdigital.eu

€ 107,9 Billion surplus income from road transport re-invested into society. The Governments are making a major surplus on road transport revenue.

European motorists deserve a high-quality road infrastructure to which they are already contributing.

Rather than new or increased charging on road users, governments should look to revenue that is already available for funding the road network.

That’s is the central idea of the campaign “A Better Deal For Motorists” launched by FIA Region I.

The communication campaign is composed of a mix of digital and classic touch points: a web page, a video, a series of social media teasers from one part, and a full study and a report on the other hand.

FIA Region I has developed the design and the production of the campaign supports in collaboration with the communication agency Page in extremis.

The FIA Region I office, based in Brussels, is a consumer body representing 112 Motoring and Touring Clubs and their 38 million members from across Europe, the Middle East and Africa.

The Belgian communication agency, Page in extremis turns brands into valuable assets and ensures the alignment with their strategic objectives.

Page in extremis proposes four integrated communication services:


1) The definition of a “brand strategy” aligned with the development strategy of your organisation.

2) The creation or refreshment of your visual identity supported by a clear and concise graphical guide.

3) The improvement of your “Communication Programme” by incorporating multichannel communication campaigns, events, publications and innovative digital solutions.

4) Creative development and production of innovative printed and digital communication tools.

Interested in partnering with Page in extremis?

Based in Brussels, the communication agency makes brands conversational, helps organisations manage their communities, engage with their stakeholders and convey their messages.

For more information on Page in extremis:
http://www.inextremis.be
http://www.inextremisbranding.be
http://www.inextremisdigital.be

For more information on “A Better Deal For Motorists” campaign:
http://www.fiaregion1.com/en/fia_region_1/forms/betterdeal.htm

A new website for the European Retail Round Table!

The European Retail Round Table (ERRT) brings together the CEOs of Europe’s leading international retail companies. They are active in a variety of retail markets, including food, furniture, fashion, and electronics, amongst others.  Each retailer has both physical stores as well as multichannel operations in Europe.

The retail sector is of fundamental importance to the European economy and the well-being of EU citizens. ERRT promotes a Single Market in Retail, the delivery of a more sustainable consumption model, and the creation of new market opportunities globally.

ERRT shares its members’ collective ideas with the objective to better enable retailers to give Europe’s consumers better access to the benefits of the Single Market and to promote the delivery of a more sustainable consumption model.

To achieve this, ERRT contributes to the public policy debate that impacts its members and Europe’s consumers, promoting policy choices that create opportunities both in the Single Market and in the global economy.

The new website of the European Association has been designed and produced by the communication agency, Page in extremis in close collaboration with the communication team of ERRT.

Located in Brussels, the communication agency develops dynamic websites since 1994.

Page in extremis proposes four integrated communication services:


1) The definition of a “brand strategy” aligned with the development strategy of your organisation.

2) The creation or refreshment of your visual identity supported by easy to use guidelines and concise Brand guide.

3) The improvement of your “Communication Programme” by incorporating integrated communication campaigns, memorable events, great publications and innovative digital solutions.

4) The creative development and production of innovative printed and digital communication tools.

Interested in partnering with Page in extremis?

Based in Brussels, the communication agency makes associations brands conversational, helps organisations engage with their stakeholders and convey their messages.

For more information:
http://www.inextremisdigital.be
http://www.inextremis.be
http://www.inextremisbranding.be

Today, online annual reports are standard, but their printed version still have their place, and it does not seem that they will disappear soon.

Let’s examine how one of the best-known organisations in the Brussels Real Estate world handled that matter: citydev.brussels has entrusted Page in extremis with the task of designing, writing, and producing their last annual report in both digital and printed versions.

The results are two vibrant and impactful publications made within a close dialogue framework involving the communication department of citydev.brussels and the Creative Unit of the communication agency.

The online and the printed version includes the last innovative trends for annual reports.

For online reports, that means:
1) Parallax Scrolling
Scrolling single-page is an efficiently way to encapsulate the essential information related to your annual report.
2) Single-Page Responsive  (mobile-friendly).
With web traffic moving towards mobile, it is reasonable to expect that responsiveness standard will also apply to the online annual reports.
3) Movement and interactivity
Combining action with more interactivity is going to produce amazing and memorable results.

Located in Brussels, the communication agency, Page in extremis has realised annual reports for many global corporations, worldwide institutions and European associations.

Page in extremis is a strategic communication firm that
build brands and strengthen reputations.

For more information:
http://www.inextremis.be
http://www.inextremisdigital.be
http://www.inextremisbranding.be