"Visual content can act as a ‘gateway’ to more valuable content. When planning visual content to post on social platforms, think in terms of how it can drive traffic back to your website, products and services"- Donna Moritz
"Visual content can act as a ‘gateway’ to more valuable content. When planning visual content to post on social platforms, think in terms of how it can drive traffic back to your website, products and services"- Donna Moritz
Facts, figures & stories about the Single Market at your fingertips thanks to the new online platform of AmCham Eu.
The EU Single Market is turning 25 this year.
The original vision of the Single Market project was to create a single, prosperous economic area. People, goods, services and capital would move freely. European citizens would enjoy rising standards of living.
Twenty-five years down the road, has the Single Market delivered on this promise?
Discover a complete analysis with the AmCham online platform “The EU Single Market: Impact on Member States”.
The Communication Agency, Page in extremis is proud to have participated in the creative development and production of the platform. The result is an impactful digital publication made within an intimate creative dialogue framework involving the Belgian communication agency’s creative team and the American Chamber of Commerce to the EU.
Page in extremis has defined a very accurate process including monitoring and quality check particularly suited to provide maximum comfort to its clients and the best results.
The communication agency proposes four integrated services:
1) The definition of a “brand strategy” aligned with the development strategy of your organisation.
2) The creation or relooking of your visual identity aligned with a new brand strategy and supported by easy to use guidelines.
3) The improvement of your “Communication Programme” by incorporating integrated communication campaigns, memorable events, great publications and innovative digital solutions.
4) The creative development and production of innovative printed and digital communication tools.
Interested in partnering with Page in extremis?
Based in Brussels, the communication agency makes associations brands conversational, helps organisations engage with their stakeholders and convey their messages.
For more information:
http://www.amchameu.eu/single_market_study/index.html
http://www.inextremis.be
"As much as TV and radio have changed over the past few decades, the real media revolution is taking place in the digital arena of what I call cyberbranding. In contrast to tens of thousands of traditional media outlets, there are more than a hundred million new media outlets and counting. Cyberbranding takes place in the dynamic digital world, with content created and shared by anyone and accessible to everyone"- C. Kaputa in Breakthrough Branding — How smart entrepreneurs and entrepreneurs transform a small idea into a big brand
A dynamic and digital logo for the SERA conferences and Convention!
SERA Regional Conferences and Convention is a joint initiative of the European Commission and the European Union Agency for Railways in collaboration with Ministries for Transport, National Safety Authorities, and Industry Associations.
The technical pillar of the 4th Railway Package introduces one single process for cross-border vehicle authorisation in Europe.
Market participants in Europe demanded to learn about the advantages of this new regime before to lend it their support – as one of the key challenges for this process is the transposition of European legislation into national law, which will have to be ended by 2019/2020.
In July 2017, the implementing acts that lay the foundation for these European processes needed to be voted by the EU Member States in the Railway Interoperability and Safety Committee (RISC).
In and get a full-hearted buy-in of national decision makers for the new European processes, it was necessary to engage in an open an intense debate and put forward clear information about these new processes.
From April to June 2017, the European Commission and the European Union Agency for Railways had therefore launched a series of regional debates, where stakeholders can voice their opinions and doubts in their native language, and get a clear idea of the benefits of the new process.
The communication agency, Page in extremis was designated to develop a visual identity for the European initiative.
Five conferences took place, each organised in distinct EU regions:
- SERA Regional Conference East Mediterranean in Budapest
- SERA Regional Conference Baltic Nordic in Helsinki
- SERA Regional Conference West Mediterranean in Valletta
- SERA Regional Conference Central in Berlin
- SERA Regional Conference North Sea in Amsterdam
The final insights were debated in Brussels at the SERA Convention.
An iterative logo was conceived by page in extremis to express the informative step-by-step process visually:

Developed in close collaboration with the European Union Agency for Railways communication team, the visual identity of the SERA initiative has been considered as very successful amongst the stakeholders.
Page in extremis has over 23 years experience in guiding organisations on the road to defining and articulating their uniqueness. The multidisciplinary communication agency team translates your organisation core idea into brilliant and adequate visual systems.
Based in Brussels, the communication agency Page in extremis can help you define the essence of your brand and formulate its differences in a very positive relationship with its environment and all its stakeholders.
Page in extremis builds brands and strengthens the reputation of leading organisations, European associations and corporations.
For more information:
www.inextremis.be
www.inextremisbranding.be
"Digital branding is a brand management technique that uses a combination of internet branding and digital marketing to develop a brand over a range of digital venues, including internet-based relationships, device-based applications or media content"- WIKIPEDIA
Discover the 2016 annual report of BRUGEL. 100% digital, this one can be consulted on a dedicated online version.
In addition to the information of a report in the traditional format, the digital version offers videos and animations.
Also, the online version designed in responsive design can be consulted on a smartphone as well as on a tablet or a computer.
By visiting the online version, you can also download the whole report in PDF format or just some chapters, thanks to the download centre, which can be adapted to your needs.
BRUGEL is responsible for advising public authorities of the Brussels region on the organisation and functioning of the regional energy market on the one hand, and on the other, on a general mission for the supervision and control of energy.
BRUGEL has also strategically defined its commitments for efficient market functioning, smart grids and vigilant consumer protection.
BRUGEL has selected the Communication Agency Page in extremis for writing, designing and producing the 2016 Annual Report in close collaboration with the BRUGEL’s communication team.
The communication agency, Page in extremis turns brands into valuable assets and ensures the alignment with their strategic objectives.
The communication agency proposes four integrated services:
1) The definition of a “brand strategy”.
2) The creation or refreshment of your visual identity supported by easy to use guidelines.
3) The improvement of your “Communication Programme” by incorporating integrated communication campaigns, memorable events, amazing publications and innovative digital solutions.
4) The creative development of innovative communication tools (print and digital).
Interested in partnering with Page in extremis?
Based in Brussels, the communication agency makes brands conversational, helps organisations manage their communities, engage with their stakeholders and convey their messages.
For more information:
http://www.inextremisbranding.be
"Magellan was able to communicate with the native tribes because his Malay interpreter could understand their languages"- G. V. Wulfen in The Innovation Expedition — A visual toolkit to start innovation
Citydev.brussels actively contributes to the future of Brussels!
Citydev.brussels is one of the best-known organisations in the Brussels Real Estate world that focuses on economic expansion and urban renewal.
For the organisation, the last year has been rich in events and news. Several projects have been completed, and others have been launched, new modes of operation have been tested and approved, without referring to the recognition of the expertise which now exceeds the Belgian borders widely.
The Internet version of the Report of Activities 2017 contains comprehensive information on the projects, the goals and ambitions of the institution.
Page in extremis is delighted to have participated in the creative development and the graphical production of the citydev.brussels’ online Annual Report.
The result is a stunning internet publication made within an intimate creative dialogue framework involving the Belgian communication agency’s creative team and the citydev.brussels’ communication team.
Page in extremis confirms its ever-evolving expertise in annual reporting by releasing the new online Annual Report of citydev.brussels.
Each year, the graphic team of Page in extremis signs the design and produces about twenty annual reports.
Since 1994, the broad experience of the communication agency spreads to more than four hundred annual reports.
Be surprised by our know-how, contact us!
More information: http://www.inextremis.be
"Advances in technology have delivered exciting opportunities to communication practitioners. Mobile phones and email have brought flexibility; social media application have led to new ways of communicating; and continually upgraded computer software has made research, planning, writing and evaluation more efficient"- J. Mahoney in Strategic Communication — Campaign Planning
The voice of the lighting industry in Europe has a brand new website!
LightingEurope will increase the value of light to society.
The European association represents the lighting industry in Europe. LightingEurope is the voice of more than 1,000 lighting companies who employ more than 100,000 people over Europe.
With the implementation of the new website and the publication of the LightingEurope’s Strategy Roadmap 2025, the association is focussing on the strategic growth drivers for the industry that will benefit the European users and the environment: LEDification, Intelligent Lighting Systems, Human Centric Lighting and Circular Economy.
LightingEurope has the ambition to create a regulatory framework that improves the quality of lighting and thereby the quality of life. This frame will foster freedom of innovation and deliver a broad range of opportunities for the lighting industry.
The new website depicts in detail the new vision of LightingEurope for the next years. With energy efficiency seen as a given fact, LightingEurope defines enabling drivers to achieve growth in the value of light to society.
Page in extremis has developed the Webdesign and the production of the LightingEurope website in close collaboration with the communication team of LightingEurope.
Page in extremis has realized major web-based communications projects for many well-known European institutions and associations.
As a leading communications agency, their online projects set the standard for digital communications in the European public affairs space.
More information:
www.inextremisdigital.be
www.inextremis.be
www.inextremisbranding.be
See all the key messages from LightingEurope on their new website http://www.lightingeurope.org
"Adding your website signature to everything you do online can drive more traffic than you can imagine. This allows you to drive people to your site without coming across as pushy and will leave links all across the internet stamped by you and your brand"- M. Pierce in Increase Website Traffic Now!: 45 Proven Tips That Will Increase Your Website Traffic by 500% in the Next 45 Days
Be.exemplary has rewarded 10 architectural projects!
Last April, the Region of Brussels-Capital (RBC) had launched “Be.exemplary”: a call for projects, to enhance the value of the architecture in Brussels taking into consideration four thematics which constitutes the public challenge in Brussels — architectural and urban challenge, social challenge, environmental challenge, circular economy challenge.
The objective of Be.exemplary was to select projects whose the concrete realisation was expected in the short and medium terms. The approach proposed was intentionally opened and aims innovation.
Met in November 2016, a jury of experts has analysed all the nominations and designated the ten projects winners among those who offered the most relevance in function of their exemplarity, of the site considered, the context, of the issues and the means implemented.
Here is the list of the 10 awarded projects:
1. CROIX DE FEU
2. BUDA
3. QUATRE VENTS A TOUS TEMPS
4. RENOVATION DE LA TOUR BRUNFAUT
5. QUARTIER HELMET
6. VRIJE UNIVERSITEIT BRUSSEL - PISCINE
7. Complexe CENTR’AL
8. CITÉ VAN MEULECOM
9. LYCÉE MARIA BOODSCHAP – GYMNASE
10. ILOT DE SPIEGEL
For a detailed overview of each project, please visit: http://beexemplary.brussels
The Region of Brussels-Capital (RBC) has entrusted the promotion of the Call for Projects with the communication Agency Page in extremis.
In close relation with the Brussels authorities communication team, the communication agency has developed a multichannel communication campaign: a website containing explanatory video capsules was released. The web platform is linked with social media and includes an E-news system. Press releases and a particular toolkit are available for the journalists.
Located in Brussels, the communication agency, Page in extremis realises online campaigns for Global and European institutions, corporations and associations.
Page in extremis is a leading strategic communication agency that makes brands conversational, helps organisations convey their message and engages with their stakeholders.
For more information:
"Finding analogies can lead to new thinking and breakthroughs. An analogy is something that is comparable to something else. You can find an analogy by asking yourself, “What is this like?”, or “In what situations has this problem been solved before?”"- J. Ingledew in How to have great ideas — A guide to creative thinking
The ANEC brand new website is online!
ANEC is the European consumer voice in standardisation.
ANEC represents the European consumer interest in the creation of technical standards, especially those developed to support the implementation of European laws and public policies.
ANEC also has an interest in the application of standards, including market surveillance and enforcement, accreditation and conformity assessment schemes.
ANEC also seeks to influence the development or revision of European legislation related to products and services that are likely to affect the consumer, particularly when reference is made to standards.
ANEC participates principally through its voluntary experts in the standards development work of the three European Standardisation Organisations (ESOs) recognised by the European Union and EFTA:
CEN (www.cen.eu)
CENELEC (www.cenelec.eu)
ETSI (www.etsi.org)
The ANEC new website has been designed and produced by the communication agency, Page in extremis in close collaboration with the communication team of ANEC.
Located in Brussels, the communication agency develops dynamic websites since 1994.
Page in extremis proposes four integrated communication services:
1) The definition of a “brand strategy” aligned with the development strategy of your organisation.
2) The creation or renewal of your visual identity supported by easy to use guidelines and concise Brand guide.
3) The improvement of your “Communication Programme” by incorporating integrated communication campaigns, memorable events, publications and innovative digital solutions.
4) The creative development and production of innovative printed and digital communication tools.
Interested in partnering with Page in extremis?
Based in Brussels, the communication agency makes associations brands conversational, helps organisations engage with their stakeholders and convey their messages.
For more information:
http://www.inextremisdigital.be
http://www.inextremis.be
http://www.inextremisbranding.be
"A communication system includes functions like advertising, investor relations, community relations, marketing, marketing communication, public relations, public affairs, sales and employee (or internal) communication"- J. Mahoney in Strategic Communication — Campaign Planning