"The so-called ‘rule of threes’ suggests that if a target group receives a message three times in three different ways (and from three different people), and in three different periods, they are more likely to understand and accept it. This rule is significant principle behind television advertising scheduling"- J. Mahoney in Strategic Communication — Campaign Planning
The Federation of Social Real Estate Agencies has a brand new website!
FEDAIS is the Federation of Social Real Estate Agencies in the Brussels region. FEDAIS is a non-profit organisation that coordinates 23 Social Real Estate Agencies (AIS) approved by the Brussels-Capital Region. It serves its member AIS, represents them, defends their interests and organises the promotion of the sector.
The Social Real Estate Agencies (AIS) are non-profit organisations recognised, approved and subsidised by the Brussels-Capital Region. Their mission is to socialise part of the Brussels rental market.
They manage the rental of dwellings that are owned mainly by private owners and rent them at affordable prices to low-income households. The AIS currently manage the rental of more than 4,800 housing units spread throughout the Brussels Region.
The communication agency, Page in extremis has developed the design and the production of the FEDAIS website.
Page in extremis is a digital communication agency, which, since 1994, has overseen great innovative projects on the web.
The communication agency helps you perform your projects through rigorous planning and extensive expertise.
Interested in our working process?
Page in extremis has realized major web-based communications projects for many well-known European institutions and associations.
More information:
www.inextremis.be
www.inextremisdigital.be
Browse the World Employment Confederation’s Economic Report - new online edition
In 2016, the employment industry generated €491 billion in revenue worldwide, mostly driven by agency work accounting for € 350 billion.
Agency work is growing in many markets in Europe with the Netherlands, France, Germany, Italy and Spain all experiencing significant growth compared to the previous year and compensating for a slowdown in the UK.
Japan continues to experience accelerating growth in agency work (8% compared to 7% the year before) while growth in the US, the largest agency work market, remains stable.
The direct recruitment market rose slightly to € 37.8 billion, confirming its trend towards a more profitable and faster-growing HR service.
Published annually, the World Employment Confederation (WEC) Economic Report aims at giving a comprehensive picture of the employment industry and labour market trends in general.
It shows how the members of the World Employment Confederation act as labour market enablers, playing a key role in delivering work, adaptation, security and prosperity to societies.
The 2018 online edition of the World Employment Confederation’s Economic Report compiles robust facts and figures about the employment industry.
The Communication Agency, Page in extremis is proud to have contributed to the creative development and the graphical production of the online report. The result is a comprehensive digital publication made within an intimate creative dialogue framework involving the Belgian communication agency’s creative team, and the World Employment Confederation.
Page in extremis has defined a very accurate process including monitoring and quality check particularly suited to provide maximum comfort to its clients and the best results.
Interested in partnering with Page in extremis?
Based in Brussels, the communication agency makes associations brands conversational, helps organisations engage with their stakeholders and convey their messages.
For more information:
http://www.wecglobal.org/economicreport2018/
http://www.inextremis.be
Join us at the 2018 ASECAP Days in Ljubljana!
The 46th ASECAP Study & Information Days will focus on the new EU road mobility package and the role of infrastructure investments therein.
As part of the road mobility package, two legislative proposals will be at the centre stage of the discussions during the ASECAP Days in Ljubljana, namely:
- the proposal for a Directive on the interoperability of electronic road toll systems and facilitating cross-border exchange of information on the failure to pay road fees in the Union (the “EETS” Directive);
- the proposal for a Directive amending Directive 1999/62/EC on the charging of heavy goods vehicles for the use of certain infrastructure (the so-called “Eurovignette” Directive).
The 2018 ASECAP Days will, therefore, look at how toll the infrastructure investments made by the toll motorway operators respond to the new EU legislative package and what remains to be done to meet and, in particular, finance the mobility challenges.
You will find the two-day conference programme on the event website.
The ASECAP Days website, the Reets and the EETS web platforms are all developed by ASECAP in close collaboration with the communication agency, Page in extremis.
Page in extremis turns brands into valuable assets and ensures the alignment with their strategic objectives.
The communication agency proposes four integrated communication services:
1) The definition of a “brand strategy” aligned with the development strategy of your organisation.
2) The creation or relooking of your visual identity composed of a new brand strategy and supported by easy to use guidelines.
3) The improvement of your “Communication Programme” by incorporating integrated communication campaigns, memorable events, publications and innovative digital solutions.
4) The creative development and production of innovative printed and digital communication tools.
Interested in partnering with Page in extremis?
Based in Brussels, the communication agency makes associations brands conversational, helps organisations manage their communities, engage with their stakeholders and convey their messages.
For more information:
http://www.asecapdays.com
http://www.inextremis.be
"A content strategy is “a plan for building an audience by publishing, maintaining, and spreading frequent and consistent content that educates, entertains, or inspires to turn strangers into fans and fans into customers""- Kothand, M. in The One Hour Content Plan: The Solopreneur’s Guide to a Year’s Worth of Blog Post Ideas in 60 Minutes and Creating Content That Hooks and Sells
Are you with us? #ceced60
The 7th of March 2018, CECED will celebrate its 60th anniversary in Brussels.
The Social Media Campaign on the CECED’s 60th Anniversary has already started: a mini-website is online as a central information point, and during the coming months a series of teasers will be share on CECED’s twitter account.
The campaign is an excellent opportunity to witness the tipping point where the past meets the future.
Did you know that innovation in household appliances has radically revolutionised the lifestyle of every European citizen?
As the CECED’s Director General, Paolo Falcioni once stated: “ I would agree with the South Korean economist, Ha-Joon Chang who claimed that the washing machine had been a more important invention than the Internet”.
Interested in the influential innovations of the sector during the past 60 years? Stay in touch by following the campaign on www.ceced60.eu and with the #ceced60 hashtag or even join the conversation through @CECED_Europe!
CECED is the Brussels-based trade association that provides a single, consensual voice for the home appliance industry in Europe. It promotes the industry’s general mission to increase product innovation while reducing the environmental impact of appliances. CECED has 20 Direct Members and 26 National Associations covering 25 countries.
The home appliance industry is a major European economic player.
The communication agency Page in extremis is happy to develop the social media campaign within a creative dialogue framework with the CECED’s team.
Page in extremis realises major web-based communications projects for many well-known European institutions and associations.
Page in extremis has defined a very accurate process including monitoring and quality check particularly suited to improve your Communication Programme by incorporating online communication campaigns, memorable events, eye-catching publications and innovative digital solutions.
Interested in partnering with Page in extremis?
Based in Brussels, the communication agency makes associations brands conversational, helps organisations engage with their stakeholders and convey their messages.
For more information:
http://www.ceced60.eu
http://www.inextremis.be
http://www.inextremisdigital.be
"Do you wish to engage your customers more effectively? Do you wish to create a more efficient process? Define your goals in a statement and return to that statement as you build your map to ensure that your efforts contribute to reaching the goal"- R. Curedale in Journey Maps — The tool for design innovation
AmCham EU won the “Best Professional Body of the Year” and “Best Trade Body Campaign” for the Single Market study campaign at the European Public Affairs Awards (EuroPAwards) 2017.
EuroPAwards 2017 was organised in collaboration with the International Communications Consultancy Organisation (ICCO), the European Centre for Public Affairs (ECPA), Society of European Affairs Professionals (SEAP) and the European Public Affairs Consultancies’ Association (EPACA).
The communication agency Page in extremis is happy to have participated in the AmCham EU campaign through the creative development and the production of the central study entitled “The EU Single Market: Impact on Member States”.
The study was developed both as a printed publication and as a web platform made within an intimate creative dialogue framework involving the Belgian communication agency’s creative team and the American Chamber of Commerce to the EU.
Page in extremis realises major web-based communications projects for many well-known European institutions and associations.
Page in extremis has defined a very accurate process including monitoring and quality check particularly suited to provide maximum comfort to its clients and the best results.
Interested in partnering with Page in extremis?
Based in Brussels, the communication agency makes associations brands conversational, helps organisations engage with their stakeholders and convey their messages.
For more information:
http://www.amchameu.eu/singlemarket
http://www.amchameu.eu/news/amcham-eu-wins-‘best-professional-body-year’-and-‘best-trade-body-campaign’-awards
http://www.inextremis.be
"The simplest ideas are often the ones that expand the most to fill the viewer’s imagination"- J. Ingledew in How to have great idea — A guide to creative thinking
The 2014-2016 WIM implementation report is fully digital
From the very beginning in 2008, the Wine in Moderation programme has aimed to make a measurable contribution to the way people approach to wine, and to reducing the abuse of alcohol.
The progress made has been recognised and referenced as good practice by national, European and international authorities, but with success comes responsibility.
Wine in Moderation programme continues to gain momentum and has been established as the reference in Sustainability and Social Responsibility within the worldwide wine business.
The WiM Association executes the reporting exercise annually through an online survey tool, tracking the commitment performance based on specific KPIs. Responses are assessed, and interviews are organised in case of doubts. Restrictions/limitations do apply in such a wide reporting exercise in a fragmented agricultural (wine) sector.
The WiM Association has selected the communication agency, Page in extremis, as a strategic partner for developing the report and ensuring a stronger alignment between the messages conveyed by the Association and their visual expressions.
Located in Brussels, Page in extremis is a strategic communication agency, involving an experimented multidisciplinary team, building brands and strengthening reputations for leading corporations, institutions and European associations.
More information:
http://www.inextremis.be
http://www.inextremisdigital.be
http://www.inextremisbranding.be
"We speak not only to tell other people what we think, but to tell ourselves what we think. Speech is a part of thought"- O. Sacks in Seeing Voices
The employment industry enables 50 million people to find work
The employment industry delivers € 417 billion in global sales revenues, with agency work accounting for € 279 bn of the total, followed by MSP (€ 95 bn), Direct Recruitment (€ 36.8 bn), RPO (€ 3.3 bn) and career management (€ 3 bn).
The year-long research conducted by the World Employment Confederation in 50 countries addresses the challenges of a changing world of work and illustrates the role of the employment industry in enabling work, adaptation, security and prosperity.
The 2017 online edition of the World Employment Confederation’s Economic Report compiles robust facts and figures about the employment industry.
The Communication Agency, Page in extremis is proud to have contributed to the creative development and the graphical production of the online report. The result is a comprehensive digital publication made within an intimate creative dialogue framework involving the Belgian communication agency’s creative team, and the World Employment Confederation.
Page in extremis has defined a very accurate process including monitoring and quality check particularly suited to provide maximum comfort to its clients and the best results.
The communication agency proposes four integrated services:
1) The definition of a “brand strategy” aligned with the development strategy of your organisation.
2) The creation or relooking of your visual identity aligned with a new brand strategy and supported by easy to use guidelines.
3) The improvement of your “Communication Programme” by incorporating integrated communication campaigns, memorable events, significant publications and innovative digital solutions.
4) The creative development and production of innovative printed and digital communication tools.
Interested in partnering with Page in extremis?
Based in Brussels, the communication agency makes associations brands conversational, helps organisations engage with their stakeholders and convey their messages.
For more information:
http://www.wecglobal.org/economicreport2017/
http://www.inextremis.be
http://inextremisdigital.be
"Instead of using technology to automate processes, think about using technology to enhance human interaction"- T. Zambito
SolarPower Europe is a member-led association representing organisations active along the whole value chain. The association aims to shape the regulatory environment and enhance business opportunities for solar power in Europe.
SolarPower Europe’s vision is to ensure that solar energy is the leading contributor to Europe’s energy system.
In close collaboration with the International Battery Energy & Storage Alliance (IBESA), SolarPower Europe is co-organising “DIGITAL SOLAR & STORAGE.”
“DIGITAL SOLAR & STORAGE” is the first event that unites the key stakeholders in solar, energy storage and digitalisation from Europe to establish a cross-sectoral platform in areas that will shape the power, heat & transport sectors.
Executives will discuss market trends, identify new business models and highlight how digitalisation can benefit consumers and put forward the long-term vision for the industry.
An event website has been designed by the communication agency, Page in extremis. The agency has also developed the visual identity for the event and various communication supports such as an E-newsletter.
Page in extremis turns brands into valuable assets and ensures the alignment with their strategic objectives.
The communication agency proposes four integrated communication services:
1) The definition of a “brand strategy” aligned with the development strategy of your organisation.
2) The creation or relooking of your visual identity aligned with a new brand strategy and supported by easy to use guidelines.
3) The improvement of your “Communication Programme” by incorporating integrated communication campaigns, memorable events, distinguished publications and innovative digital solutions.
4) The creative development and production of innovative printed and digital communication tools.
Interested in partnering with Page in extremis?
Based in Brussels, the communication agency makes associations brands conversational, helps organisations engage with their stakeholders and convey their messages.
For more information:
http://www.digitalsolar-storage.org
http://www.inextremis.be
http://www.inextremisbranding.be
http://www.inextremisdigital.be
"Visual content can act as a ‘gateway’ to more valuable content. When planning visual content to post on social platforms, think in terms of how it can drive traffic back to your website, products and services"- Donna Moritz